# Products: add them and keep them exact

> A brand's products are Elements with their photos; the engines that read photos keep them exact in ads.

_Help center › Ads Studio_

1. Open the brand, then the Products tab.
2. Add a product from its page link (Clap reads the page), from a photo, or by hand; or file an Element you already have under the brand.
3. Give it a clear photo on a plain background with the label readable; add a second angle if the product has one.

## Keeping the product exact

- Static ads: the recommended engines (Eroq One, Krea2, Eroq Uncensored) look at the product's look sheet, or at its photo when it has no sheet. Engines that read words only describe the product instead, and so does a product without a photo.
- Video ads: "Open on the product photo" starts the clip on it, on the engines that take a first frame. The presenter then rides as words: an engine reads either a first frame or reference pictures.
- Fine print on a label is the hardest thing to keep: check it before you publish.

## Related

- https://eroq.ai/help/ads/static-ads — Static ads
- https://eroq.ai/help/characters/elements — Elements: places, objects and styles

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This page as HTML: https://eroq.ai/help/ads/products · Studio: https://eroq.ai/studio · Docs: https://eroq.ai/docs · Machine index: https://eroq.ai/llms.txt